LANSING, Mich (WLNS) – It’s well-known that tourism is big business in Michigan but how important is it to the Greater Lansing economy?
More than you might imagine.
A new study from the Greater Lansing Convention and Visitors Bureau found that tourism generates over $602 million for local businesses and employs nearly 11,000 local residents.
The survey tracked spending for day visitors and overnight guests.
That includes how that spending impacted local restaurants, hotels, stores, state sales tax paid and more.
“Our 4.8 million annual visitors to the region have a large impact on the success of local businesses and ultimately the quality of life for area residents,” said Jack Schripsema, President and CEO of the GLCVB.
$425 million of the money generated was taxable under state sales and use tax.
That, in turn, means the Greater Lansing tourism industry put more than $25 million in the State of Michigan sales tax revenue coffers.
The study was conducted along with the Anderson Economic Group and includes data from 2015.