DETROIT, MI (WLNS) – There are hundreds of cars to check-out at the 2015 North American International Auto Show in Detroit.
From sporty rides to family vehicles and even fuel efficiency options for everyone.
6 News Nick Perreault was on the floor of the 2015 show and says there’s one option General Motors hopes to use in order to attract new customers.
James Bell says the Cascada is not just another convertible.
“It’s been on sale in Europe for several years as an Opel, so we are excited to have it here in the U.S Market.”
The head of General Motors consumer affairs believes this four-seater, sporty convertible is more than just a shiny new car for Buick.
“I think it’s really kind of something that is good for the Buick brand to kind of re-introduce a new kind of customer.”
A customer looking for the traditional thrill of a convertible, but at an affordable price. Bell estimates this to come out around the $40,000 mark.
“It has a 200 horsepower, four cylinder engine, so it should be plenty of power and get plenty of fuel efficiency.”
But arguable one of the best features is how quiet the ride is.
“One of the hallmarks of the Buick brand if you will, I think the fact that you can be in a convertible and have the same silence that you’d expect from a sedan, kind of shows how far the technology has come.”
And worried about the hassle of removing the top, Bell says you won’t have a problem with that.
“The top will go down at 35 miles per hour, so if the rain suddenly gets you, you’re going to be protected.”
Providing customers with a fun and more expressive 2016 convertible.
“The stance of the vehicle, I think the size of the wheels and just how aggressive it is kind of going to contradict what people think about Buick.”
A specialty design with the hopes of special sales in the year ahead.